Article provided by: BizBuzz Digital
Have you thought about marketing online to reach new audiences? Whether your goal is to attract more fans, gain more followers, or like most people, to gain more leads and convert more sales; then digital marketing is an excellent way for you to achieve your goals! As with anything, the success of your digital marketing endeavors will be largely predicated upon the following three factors:
1. The experience level of the digital marketing agency you choose
2. Your budget
3. How your digital marketing campaign is planned and implemented
If you are looking for a reliable digital marketing agency in Atlanta, GA, then you’re in the right place now! Contact BizBuzz Marketing today to get started.
What’s the Difference Between Digital Marketing and Digital Advertising?
If digital marketing were a jigsaw puzzle, then digital advertising would be just one piece of that puzzle – albeit large piece. Nonetheless, advertising is only one piece of the larger marketing picture. Digital marketing goes deeper than advertisements. Marketing involves heavy research, whereas an advertisement is just a piece of content. To best illustrate the relationship between digital marketing and digital advertising best, think of it in the following way:
Advertisements are just that – they’re advertisements. Graphic designers, photographers, video producers, content writers, and other professionals will often work together to create premium advertisements – pieces of content that you will show to your target audience in hopes that they will buy from you, subscribe to your blog, become a follower, etc. (advertisements change based on the needs and goals of the advertiser).
On the other hand, marketing is the part that involves finding the target audience that you want to see or hear your advertisements. Marketing is the part that involves planning your ad’s placement strategically to optimize the ad’s click-through and conversion rates. Marketing is the part that involves planning which graphic designers, video producers, content writers, and photographers will create your ad and how they will coordinate to achieve your desired outcome. Marketing is comprehensive; advertising is a single practice.
Should I Hire a Digital Marketing Agency in Atlanta, GA?
If you already have your own marketing strategy, but you need premium-quality advertisements that you are not able to create on your own, then an advertising agency might be all you need. But if you need advertisements and an assurance that those advertisements are going to be of the highest quality, well planned out, and implemented strategically, then you should hire a digital marketing agency in Atlanta.
Atlanta is one of the largest cities in the United States, making the ATL a very competitive marketplace for just about every niche and industry. Digital marketing can give you a distinct edge over your competition.
Contact BizBuzz Digital
Let us help you with A to Z marketing and advertisements. An ad can only be as successful as the people behind it. With BizBuzz Digital in your corner, you will give your marketing efforts their best chance for success.